News & Blog

Mediabrands agencies win 25 awards at MMA Smarties Awards

The Media Agency of the year is Magna, Ad Network of the year is Adcolony, Advertiser of the year is RAKBANK and Technology Enabler of the Year is INMOBI. MMA… Read More »

Magna MENA Media & Digital News Update April 2021

The April 2021 Magna MENA Media & Digital News update features the latest articles on Digital Ad Targeting, Gen Z Social Consumer Habits, Digital technology in Retail; and more… Click… Read More »

MCN Mediabrands Agencies sweep all 3 Top Positions at RECMA, Magna at No 2!

MCN Mediabrands agencies swept the top three positions at the March 2021 RECMA Qualitative Rankings in the region. UM topped the charts, followed by Magna at #2 and Initiative at… Read More »

Magna MENA Media & Digital News Update March 2021

Magna MENA Media News Update February 2021

The February 2021 Magna MENA Media News update features the latest articles on Cross Team Collaboration in eCommerce; TikTok Campaign Strategy; Twitter 2021 Planning Guide; and more… Click on the… Read More »

Magna MENA Media News Update January 2021

Magna MENA Media News Update December 2020

The December 2020 Magna MENA Media News update features the latest articles on the channel shift at Unilever; younger adults using smartphones to stream video; Facebook trends for 2021; and… Read More »

Magna MENA Media News Update November 2020

The November 2020 Magna MENA Media News update features the latest articles on the modern marketing mindset; Facebook removes limits on text content in ads; effective OOH ads during the… Read More »

Magna MENA Media Newsletter October 2020

The October 2020 Magna MENA Media News update features the latest articles on stats showing how advertising is changing; Gen Z have more ad recall than others; future of social… Read More »

Magna MENA September 2020 Media News Update

The September 2020 Magna MENA Media News update features the latest articles on YouTube’s New Data on Rising Trends during Covid-19; CMO Reflections on Marketing in 2020; Mobile ad spending… Read More »