Our target audience today is consuming media across multiple screens at the same time. Multi-devices and multi-tasking has become a key driver of today’s media planning and marketing. You’ve heard… Read More »How to use the power of multiscreen marketing
News & Blog
Up until last week, Facebook had a rule that dictated that text couldn’t make up more than 20% of the image of your Facebook Ad. This was a strict rule,… Read More »Facebook has changed the 20% text overlay on images rule.
All social media platforms have evolved – and now Instagram have confirmed that it is changing the way you’ll see photos and videos of your friends in the stream. Chronological… Read More »Instagram to change the way you see posts based on new algorithm
Content is King, but Context is God, says Gary Vaynerchuk, digital guru of our times in his blogpost… It’s no secret that we are living in an era where everybody… Read More »Content is King, but Context is God (A must read from digital guru Gary V)
Following a three-month review for its media agency contract for 2016-2018, Unilever has appointed Middle East Network (MCN’s) media agency Magna as its agency of record. Magna’s assignment includes media… Read More »Unilever appoints Magna as agency of record